{"id":739,"date":"2019-05-31T10:06:59","date_gmt":"2019-05-31T09:06:59","guid":{"rendered":"https:\/\/ilblog.telephonevox.com\/?p=739"},"modified":"2023-02-21T23:16:57","modified_gmt":"2023-02-21T22:16:57","slug":"sound-branding-cose-e-perche-usarlo","status":"publish","type":"post","link":"https:\/\/www.telephonevox.com\/it\/blog\/sound-branding-cose-e-perche-usarlo\/","title":{"rendered":"Sound Branding &#8211; Cos\u2019\u00e8 e perch\u00e9 usarlo"},"content":{"rendered":"<p>La maggior parte delle aziende si concentrano solo sul lato visivo della comunicazione e molti non sanno che l&#8217;audio branding \u00e8 invece altrettanto importante e pu\u00f2 influenzare molto le vendite.<\/p>\n<p>Il Sound Branding, anche detto Audio Branding, \u00e8 l\u2019identit\u00e0 sonora di un brand ed \u00e8 capace di creare un\u2019esperienza emotiva che va definire i valori nella mente del consumatore fissando l\u2019identit\u00e0 del marchio e facilitandone la persistenza nella memoria.<\/p>\n<p><strong>Ma perch\u00e9 il Sound Branding \u00e8 cos\u00ec importante?<\/strong><br \/>\nSecondo delle <a href=\"https:\/\/www.koganpage.com\/article\/traps-to-avoid-when-creating-your-audio-brand\">ricerche<\/a> il 95% delle persone effettua un acquisto emotivamente, senza ragionare e l\u2019Audio Branding \u00e8 uno degli strumenti pi\u00f9 efficaci per trasmettere emozioni e lavorare nel subconscio della gente.<br \/>\nInoltre, un logo sonoro pu\u00f2 essere riconosciuto in un solo secondo, anche da chi sta ascoltando ma non guardando, si pensi al caso della radio, dove le pubblicit\u00e0 spesso devono trasmettere i valori del brand in pochi secondi mentre l\u2019ascoltatore \u00e8 impegnato in altre attivit\u00e0.<\/p>\n<p>Pensare all\u2019audio branding \u00e8 occuparsi di tutti gli elementi sonori che rappresentano un brand, che sia una playlist riprodotta negli store, il sound di un commercial TV, la voce dei messaggi audio del centralino, ecc.<\/p>\n<p><strong>Come possiamo aiutarvi ad ottenere vantaggi con il Sound Branding?<\/strong><br \/>\nCome detto sopra questo mondo \u00e8 pieno di aspetti ed elementi a cui pensare, possiamo per\u00f2 aiutarvi registrando i messaggi audio per il vostro centralino telefonico, utilizzando voci madrelingua di speaker professionisti e tracce audio con licenza.<\/p>\n<p>Nel caso in cui abbiate piacere a generare un preventivo gratuito potete farlo <a href=\"http:\/\/www.telephonevox.com\/preventivo\">cliccando qui<\/a>\u00a0o scrivendoci all\u2019indirizzo mail\u00a0<a href=\"mailto:marketing@telephonevox.com\">marketing@telephonevox.com<\/a>.<\/p>\n<p>[sibwp_form id=3]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La maggior parte delle aziende si concentrano solo sul lato visivo della comunicazione e molti non sanno che l&#8217;audio branding \u00e8 invece altrettanto importante e pu\u00f2 influenzare molto le vendite. Il Sound Branding, anche detto Audio Branding, \u00e8 l\u2019identit\u00e0 sonora di un brand ed \u00e8&#8230;<\/p>\n","protected":false},"author":1,"featured_media":740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-telefonico"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sound Branding - Cos\u2019\u00e8 e perch\u00e9 usarlo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.telephonevox.com\/it\/blog\/sound-branding-cose-e-perche-usarlo\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sound Branding - Cos\u2019\u00e8 e perch\u00e9 usarlo\" \/>\n<meta property=\"og:description\" content=\"La maggior parte delle aziende si concentrano solo sul lato visivo della comunicazione e molti non sanno che l&#8217;audio branding \u00e8 invece altrettanto importante e pu\u00f2 influenzare molto le vendite. Il Sound Branding, anche detto Audio Branding, \u00e8 l\u2019identit\u00e0 sonora di un brand ed \u00e8...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.telephonevox.com\/it\/blog\/sound-branding-cose-e-perche-usarlo\/\" \/>\n<meta property=\"og:site_name\" content=\"TelephoneVox.com Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/telephonevoxit\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-31T09:06:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-21T22:16:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.telephonevox.com\/it\/blog\/wp-content\/uploads\/2019\/06\/sound-960x540.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"562\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"albertodallanora\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"albertodallanora\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.telephonevox.com\/it\/blog\/sound-branding-cose-e-perche-usarlo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.telephonevox.com\/it\/blog\/sound-branding-cose-e-perche-usarlo\/\"},\"author\":{\"name\":\"albertodallanora\",\"@id\":\"https:\/\/www.telephonevox.com\/it\/blog\/#\/schema\/person\/ee8ffbfaaa212b04c34efa9a2852c2f4\"},\"headline\":\"Sound Branding &#8211; 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